
Will is the co-founder of BeXD and works across both Create and Licensing. He is the composer and co-writer of all BeXD original musicals and plays a key role in shaping the creative direction of the company’s productions and educational programs.
Over the past decade, Will has worked with hundreds of students as a vocal coach, teacher and creative mentor. He is passionate about helping young performers build confidence, resilience and community through engagement in the performing arts.
Will frequently directs and music directs BeXD’s holiday workshop productions, guiding young casts through the process of creating and performing new musicals in 6 days.
His performance credits include Frederic (The Pirates of Penzance), Marius (Les Misérables), Fiyero (Wicked), Peter Allen (The Boy From Oz), Galileo (We Will Rock You), George McFly (Back to the Future Musical Parody), Princeton (Avenue Q) and Roland (Constellations).
Will studied Business Management and Finance at university and trained in singing, acting, piano and saxophone through extensive private tuition and performing arts programs. He also works as a music producer and songwriter, for external clients and the internal musical development of BeXD productions.
Will helps design BeXD’s curriculum and creative programs, ensuring students receive practical, industry-informed training while growing in confidence and enjoyment of the arts.

Katie is the co-founder of BeXD and works across both Create and Licensing. She manages all licensing enquiries, contracts and approved productions of BeXD musicals internationally and plays a key role in shaping the creative and strategic direction of the company’s productions and educational programs.
Over the past decade, Katie has worked with hundreds of students as a voice teacher, director and creative mentor. She is passionate about helping young performers build confidence, resilience and community through engagement in the performing arts. Katie regularly directs, music directs or produces BeXD’s Musical in a Week holiday workshop productions, guiding young casts through the process of creating and performing new musicals in just six days.
Her theatre credits include Princess Fiona (Shrek the Musical), Scaramouche (We Will Rock You), and Kate Monster and Lucy (Avenue Q). She has also performed as a guest artist at the Sydney Opera House and most recently appeared as Marianne in Constellations at the Brisbane Planetarium.
Katie recorded the role of Birdie in the original Australian musical Antarctica: Beneath the Storm.
Katie studied Business (Accountancy) at university with a focus on Advanced Tax Law, alongside a minor in Japanese and a Graduate Certificate in Agricultural Science. Her creative training developed through school performing arts programs, co-curricular drama and music, and extensive private tuition.
Katie co-writes and edits the scripts for BeXD’s original musicals and helps design BeXD’s curriculum and creative programs, ensuring students receive practical, industry-informed training while growing in confidence and enjoyment of the arts.
Katie Toft is a writer, performer, educator and creative producer, and the co-founder of BeXD.
Her work focuses on helping young performers build confidence, find their voice and develop a lifelong love of creative expression.
Katie co-writes and develops BeXD’s musicals, leading the script editing, storytelling development and educational design behind each show. She also contributes to the rehearsal tracks and plays a key role in developing the rehearsal resources, audition materials and teaching guides included in every Production Pack.
Alongside her work in licensing, Katie oversees the education programs at BeXD Create, working closely with teachers and young performers across acting, singing and musical theatre training. Through this work she helps shape the creative environment that BeXD is known for — one that values collaboration, curiosity and genuine enjoyment of the arts.
Her teaching philosophy is simple: joy and confidence come first.
Katie believes great training environments should empower performers to express themselves authentically rather than trying to shape them into a cookie-cutter version of a “perfect” performer — a philosophy that sits at the heart of the BeXD community.
BeXD shows are developed differently.
Every title is tested in real youth productions - with kids who have never done a musical before AND experienced performers - before they are released for licensing. This process helps us refine the shows and the production resources so they genuinely work for directors running community and youth productions.
The result is a catalogue of musicals designed to be:
Cool shows. Flexible casts. Zero stress.